Hotel Management
Broderick Cooley
Dual General Manager
Hampton Inn & Suites/Tru Rushmore Rapid City, SDCayenne Adams
General Manager
Cayenne Adams is the General Manager of the Hampton Inn by Hilton Waterloo, IA. Cayenne was born and raised in the Cedar Valley and graduated from Waterloo West High in 2010.
Cayenne started out with ChrisBro as a housekeeper in 2012 and fell in love with the hospitality industry and worked her way up to Executive Housekeeper, Assistant General Manager, and eventually became the General Manager in 2022. Cayenne is hands-on and enjoys working alongside her team to keep things moving forward. Cayenne has always set her goals and standards high, in both her professional and personal life. Cayenne's life motto is "NEVER SETTLE." She is determined to achieve the highest standards not only in the Cedar Valley, but for the ChrisBro portfolio as well.
In her free time, Cayenne enjoys spending time with her 3 children, cooking, baking, reading, and traveling as often as she can.
Tashia Pates
General Manager
Tashia has been with us 12 years and started her career with ChrisBro Hospitality in June 2012 as a Front Desk Agent at our Hampton Inn of Waterloo.
In April 2018 Tashia was promoted and transferred to the Hilton Garden Inn of Cedar Falls & Convention Center. Tashia has taken the role of Sales Manager and Banquet Manager positions that demonstrated her ability to learn and effectively execute her management duties. Tashia is instrumental in providing leadership and continuity to all departments.
In her free time, she enjoys spending time with her fiancé and two daughters as well as her family.
Crystal Hatcher
General Manager
Comfort Inn & Suites Rapid City near Mt. Rushmore
Newly Renovated 2024!
Crystal Hatcher is a dedicated and accomplished professional with over 11 years of experience in the hospitality industry. Beginning her career as a Front Desk Agent, she steadily advanced through various roles, ultimately rising to the position of General Manager. Throughout her journey, Crystal has demonstrated a commitment to excellence and a strong work ethic, driven by her passion for providing exceptional guest experiences.
Outside of her professional life, Crystal is a proud mother of two, and her family serves as her greatest motivation. She values an active lifestyle, enjoying outdoor activities and participating in recreational flag football, softball, and volleyball. Crystal’s “lead by example” mentality is central to her leadership style, as she strives to inspire and motivate her team to achieve the highest standards of performance and customer service. Whether at work or at home, Crystal’s dedication to excellence and her family-oriented values are at the heart of everything she does.
Alexia Pitman
General Manager
Microtel Inn & Suites by Wyndham Rapid City, SD
Newly Renovated 2024!
Alexia joined ChrisBro in 2024. She grew up in western North Dakota and earned her Associate's Degree in Business Administration from Williston State College, graduating on the President's Honor Roll. She began her hospitality career in 2015 as a housekeeper and quickly advanced through various roles ultimately leading up to General Manager in a few short years. Throughout her career, she has managed economy, full service, and extended stay properties. Alexia also played a key role as an onboarding trainer for a previous company during its early development.
Alexia sees herself as a servant leader, always expressing gratitude and bringing a happy, ambitious attitude to her team. She strongly believes in second chances, having received one herself many years ago that led her to her blossoming career in the hospitality industry. While she leads her property operationally as GM, her team and their successes remain her true inspiration.
At home, you’ll find Alexia cuddling her rescue dogs or caring for her collection of houseplants. She enjoys tending to her home and garden and loves cooking for her family. Alexia is a full-blown "Swiftie", you will often catch her humming Taylor Swift songs and dressing in anything pink or sparkly!
Currently, Alexia is a Certified Tourism Ambassador (CTA) and is now pursuing her Certified Hotel Administrator (CHA) credential from the American Hotel & Lodging Educational Institute. Looking ahead, she aspires to transition into a corporate role in Human Resources or Onboarding and Development.